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JOAN is an independent online store based in London. Showcasing emerging and established brands including By Far Shoes, Alighieri, Shaina Mote, Nanushka and more.
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FOUNDED BY ALIX FREIREICH, SUSAN LEE AND DAVID LÊ IN 2019 IN NYC.
MAIDEN NAME REINTERPRETS VINTAGE SILHOUETTES - FROM 19TH CENTURY UNDERGARMENTS TO EARLY 2000s SPORTSWEAR.